Michael Haffey

Michael Haffey

Managing Partner

Michael is the Managing Partner at Pendella, providing leadership and guidance to Pendella’s various department heads and ensuring continuity when it comes to Pendella’s vision, overall strategy, and business development. Michael’s passion for over 30 years has been creating and deploying innovative strategies to assist employers , Associations and their employees in controlling their health insurance spend while allowing access to the best healthcare and moving them towards real wellness and total health.

Michael is known as an innovator and a Thought Leader within the employee benefits industry and has taken an industry-leading position in Association Health Plan deployment using next-generation benefit strategies.

In the 25 years prior to joining Pendella, Michael provided leadership in the employee benefits industry as both a founder and principal of three successful insurance agencies and was a part of the executive leadership team at one of the nation’s top-ten independent insurance brokerage firms. As an entrepreneur and business owner himself (Agency Associates Inc, Gravie LLC, AHP MastermindsLLC, Next Generation Benefits, LLC), Michael understands the importance of meeting business owners and their employees “where they are financially” and helping them thrive by taking care of their employees and providing strategic solutions that allow them to reach their business goals. Michael is a nationally published author and a frequent speaker to groups hoping to learn more about the ever-changing health plan space.

Michael and his wife of 30+ years, Catherine, make their home in Naples FL after spending 20 years in Indianapolis raising their family. Their family consists of Jack and Mary, both student-athletes at Florida State University. Michael and Cathy enjoy traveling, cycling, plant-based cooking, and animal rescue.



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