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The Ideal Open Enrollment Timeline

The most successful open enrollment campaigns start engaging employees months before enrollment begins. That means organizations should review their offerings sooner rather than later so there’s ample time to develop and execute a successful campaign. Use this general timeline to help your organization prepare for a successful open enrollment period.

Don’t worry about communicating too soon about enrollment. Research shows that repetitive messaging and reminders increase the odds of an employee seeing enrollment information and understanding upcoming benefit changes and how they work. Reach out to Health & Benefits Program experts for additional open enrollment information and resources.

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