Do you remember the days when a company named themselves “AAA Movers” so they could be the first name in the Yellow Pages? The methodology hasn’t changed, but the sophistication has changed significantly. It’s called ranking – using SEO through organic search on Google. While 20 years ago all you had to do was change the name of your company to rank first, today you have to be constantly evolving and changing online to stay ranked in search engines. Parqa’s CEO was an early adopter to the game, and saw incredible growth to his staffing/search firm by ranking first for hundreds of keywords on Google. Competition for business in the IT and Engineering staffing space is as hot as ever. With unemployment rates at historic lows across the nation, everyone is looking for talent, a lot of whom are looking to contingent labor and search firms to fill the void. Will potential clients be able to find you when they are identifying potential partners? This webinar will show you how to take your digital marketing strategy all the way to the bank! In this session, you’ll learn: The importance of your online reputation, and how potential clients view you & your brand Why being a recruiter without an online presence isn’t enough anymore Best practices for ranking in the industry – not just on Google! Tips & tricks to outrank your competition online
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Executive,Marketing,Sales
